Today conventional printing makes up the vast majority of the printed packaging market and will remain so for many years to come. Press manufacturers are very aware of the market trends and reduced product run lengths demanded by retailers and marketing sectors. They are adding more automation into the latest analogue press designs in order to reduce set up times and waste. But conventional press manufacturers are also embracing the new technology producing finishing lines or combination digital & flexo platforms with finishing lines in a single pass. Printing companies need to be aware that the latest printing press designs will & do offer a significant step forward in improving capacity, quality and ability to keep ahead of the game.